Thursday, December 11, 2025

Cooks, Chefs, Discovery and Demos

 

Are You a Cook or a Chef? Insights into Personal Growth

 

With respect to doing discovery and delivering demos, are you a cook or a chef?

 

What’s the difference? Cooks follow recipes, chefs create recipes! Cooks specialize in one or a few functions; chefs manage the entire menu and kitchen operation.

 

In doing discovery and delivering demos, most customer-facing team members are like cooks: They execute the prescribed skills and follow the established processes over and over, seeking to achieve consistent, high performance. Their objective is to minimize mistakes and follow best practices.

 

A few folks, on the other hand, are like chefs seeking to improve processes and pursue new methods. They generate and test new ideas, exploring new dimensions and going beyond existing boundaries. They welcome making mistakes and the information and experiences that those experiments yield.

 

We need both types; in fact, we need many more cooks than chefs!

 

 

This is the introduction to an intriguing article on personal growth:

https://greatdemo.com/cooks-chefs-discovery-and-demos/

 

Do you perceive yourself as a cook or a chef – and what are your aspirations? Let us know!

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