“Burning Presales” Podcast

 

The fine folks at Consensus have started a “Burning Presales Podcast” series – Great Demo!’s Peter Cohan was honored with the first two installments:

Episode 1:  “What’s the first thing presales leaders need to understand today vs 10 years ago?”

This 7.5 minute dialog explored presales ratios, with a few comments about the traditional sales:presales resourcing ratio vs scaling, along with thoughts about vision, goals, objectives and KPIs, and some differences in thinking between sales leaders vs. CROs.  You can find the recording here.  

Episode 2:  “How do [presales] frontline managers create better alignment with sales?”

Often a tough nut to crack…!  We explored a few challenges, examined specific roles, doing discovery, and discussed a non-obvious and intriguing solution, along with Vision Generation methods.  You can find this 8.5-minute podcast here. 

 Enjoy!

Great Demo! Webinar Topics – Poll

 

We’ve had a number of requests for various webinar topics – let us know which are of most interest to you…!

• Engagement Strategies and Hybrid Demo Meetings – Opportunities and Realities Post-COVID
• Presales Tools Review 
• Managing POCs and Evaluations – Types of Technical Evaluations
• Great Demo! Fundamentals
• Aligning Great Demo! with Sales Methodologies
• Great Demo! and Buyer Enablement
• Great Demo! Approaches for Enabling the Channel
• The Myth of the “Customized” Demo – and Doing Discovery
• Methodology Implementation and Adoption – Pragmatics and Practices 
• The Perfect Demo Environment (Reprised)
• The Perfect Presales/Sales Partnership (Reprised)
• Automated Demo Content – Getting It Right (Reprised)

Any other topics you’d like us to explore?