What’s in This Article for You?
- How our brains process inputs
- What is forgotten vs remembered in traditional demos
- Three tactics to improve retention
- Making your demos remarkable
What You Do and Don’t Remember
Imagine you are driving home from work or on an errand to a local store…
What do you remember about the cars and signs you see, the people, buildings, trees, road-side debris, and the other things you past along the way? How much of that information is retained?
Very little!
Only a tiny fraction of what you see is actually remembered. Our brains are continuously evaluating what we see and hear as we move through our day and we are continuously discarding anything that is not considered important, threatening, or particularly interesting.
What don’t we remember? Everything that is typical, expected, or normal. We are, indeed, programmed to forget.
On the other hand, what do we remember?
Read the balance of this short article here!
We Are Programmed to Forget – And How That Impacts Our Demos - Great Demo
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